Pricing

Start free. Upgrade
when it pays for itself.

Every plan starts with a 14-day free trial of everything it includes — no charge until the trial ends, cancel anytime.

Save 17% on annual

Creator

For creators getting started with automation

$16/mo

$190/yr · save 17%

1,000
Active Contacts / moAnyone you're in conversation with in a billing month — a DM either way, a flow run, a delivered file — counted once. Silent followers never count.
Start 14-day free trial
  • 1 connected Instagram accountInstagram profiles your automations run on, shared across all brand/client spaces on your plan.
  • 1 seatOne team member login each, with role-based access.
  • All triggersStart flows from comments, DM keywords, story replies, mentions, live comments, and more.
  • Unlimited flowsBuild as many automations as you need, or start from a ready-made template.
  • Advanced flow builderMessages, media, buttons, conditions, delays, tags, and handoff on a visual canvas.
  • Giveaways & rafflesCollect entries automatically, pick winners, and send the notifications.
  • Unified inbox + human handoffEvery conversation in one inbox — step in whenever a human should take over.
  • Asset library + in-DM deliveryStore lead magnets and files once; any flow can deliver them right in the DM.
Best starting point

Growth

For growing creators with an active audience

$41/mo

$490/yr · save 17%

5,000
Active Contacts / moAnyone you're in conversation with in a billing month — a DM either way, a flow run, a delivered file — counted once. Silent followers never count.
Start 14-day free trial
  • 1 connected Instagram accountInstagram profiles your automations run on, shared across all brand/client spaces on your plan.
  • 2 seatsOne team member login each, with role-based access.
  • Everything in Creator, plus
  • Scheduled posts + auto-launch flowsSchedule a post and its automation goes live the moment the post does.
  • Email automation · 10,000 sends/moCapture emails in your flows, then send welcome sequences and campaigns from the same place.
  • Hosted forms · 10 formsBranching, multi-step forms sent from any flow or shared by link.
  • Hosted asset delivery + trackingSend PDFs, guides, and presets as hosted links — and see exactly who opened and clicked.
  • Built-in storefront · 5% per saleSell in the DM or on your own public storefront page — checkout and instant delivery included.
  • Prebuilt integrationsPlug your flows into popular tools — no code or webhooks needed.

Pro

For brands and creators running multiple accounts

$83/mo

$990/yr · save 17%

15,000
Active Contacts / moAnyone you're in conversation with in a billing month — a DM either way, a flow run, a delivered file — counted once. Silent followers never count.
Start 14-day free trial
  • 3 connected Instagram accountsInstagram profiles your automations run on, shared across all brand/client spaces on your plan.
  • 5 seatsOne team member login each, with role-based access.
  • Everything in Growth, plus
  • 2 brand / client spacesSeparate flows, contacts, inboxes, and analytics per brand or client. Plan limits are shared across spaces.
  • Webhooks + custom integrationsSend flow data to external tools or connect your own systems.
  • Advanced analytics + CSV exportSee where contacts convert or drop off in every flow, then export the raw data.
  • 50,000 email sends · 25 formsMonthly email allowance and hosted-form count, shared across your spaces.
  • 100 GB asset storageHosted asset storage, shared across your spaces.
  • Priority supportFaster responses from our support team when you need help.

Business

For agencies and multi-brand teams

$208/mo

$2,490/yr · save 17%

50,000
Active Contacts / moAnyone you're in conversation with in a billing month — a DM either way, a flow run, a delivered file — counted once. Silent followers never count.
Start 14-day free trial
  • 10 connected Instagram accountsInstagram profiles your automations run on, shared across all brand/client spaces on your plan.
  • 15 seatsOne team member login each, with role-based access.
  • Everything in Pro, plus
  • 10 brand / client spacesSeparate flows, contacts, inboxes, and analytics per brand or client. Plan limits are shared across spaces.
  • Shared inbox roles + controlsGive teammates the right inbox access with role-based controls.
  • 100,000 email sends · 100 formsThe largest email allowance and hosted-form count, shared across your spaces.
  • 500 GB asset storageHosted asset storage, shared across your spaces.
  • Priority support + onboardingPriority support plus guided onboarding for your team.
Enterprise

Built around your rollout.

Custom limits, migration support, dedicated success, security review, and rollout planning for large teams and high-volume operators.

Talk to sales
Custom contacts & accountsCustom agreementDedicated success + SLASecurity reviewDone-for-you setup
Included everywhere

Every plan runs the same engine.

Modules like email, forms, and the storefront scale by tier — the automation core never does.

All triggersUnlimited flowsVisual flow builderReady-made templatesUnified inbox + human handoffRaffles & giveawaysAsset library + in-DM deliveryOfficial Instagram APIOpt-outs honored automatically
The pricing unit

Pay for conversations, not followers.

An Active Contact is someone you're actually in conversation with in a billing month — counted once, no matter how many messages they send, flows they run, or things they buy.

Following is free. People can follow you and watch every post without ever costing a thing. Someone only counts when a real conversation happens — a DM either way, your automation replying to their comment, a file delivered.

Questions

Fair questions, straight answers.

What counts as an Active Contact?

Anyone you're actually in conversation with in a billing month — a DM in either direction, a flow run, a reply from your inbox — counted once, no matter how many messages, flows, or purchases follow. Followers who never enter a conversation cost nothing. You pay for real conversations, not audience size.

What happens if I reach my Active Contacts limit?

No surprise bills — extra usage is off by default. We email you as you approach the line, and at the limit your automations simply stop starting conversations with new contacts until the month resets or you upgrade (conversations already underway keep running). If you'd rather never miss a lead, you can turn on extra usage in Billing with a hard cap you control — extra contacts, or a fixed budget — and it never bills past your cap.

How does the free trial work?

Every plan starts with a 14-day free trial — full access to everything in the plan you pick. A card is required at checkout, but you won't be charged until the trial ends, and you can cancel anytime before then.

Can I switch plans or cancel later?

Yes — switch plans or cancel anytime from your billing page. No contracts, no cancellation calls.

Which platforms does it work with?

Ravela starts with Instagram — comments, DMs, story replies, mentions, live comments — through the official Instagram API. The platform is built multi-channel from day one, and more channels are on the way.

Is automation safe for my account?

Ravela only uses the official Instagram API — no password sharing, no unofficial tricks. Sends are paced within platform rate limits, messaging windows are enforced automatically, and opt-outs are honored as a hard stop. The rules are built in so you never have to think about them.

Start free

The next comment could be a customer.

Set it up in minutes, no code. Starts with Instagram — more channels on the way.